RooLife (RLG.ASX) Coffee Launch Sparks Growth with Data-Driven e-commerce

RooLife Group (RLG.ASX) is an ASX small-cap focused on data-driven e-commerce and multi-channel market entry. In this video, Blake Reid from smallcaps.com.au chats with RooLife CEO Bryan Carr to understand how the business identifies demand, sources products and moves quickly into high-growth markets such as China, India and the UK. We break down the data-first model, the lean, asset-light approach and how RooLife is building scale through coffee and other health & wellness products, plus renewable energy items. The interview covers the $64 million coffee supply agreement, the early milestone of over $1 million in monthly sales, and the plan to expand with proprietary brands and more markets. We translate the interview into a clear investment narrative and highlight catalysts to watch over the next 12 months.